Apollo Brown Performing Live at THOP Fest

If you weren’t at the main stage when the first snare hit, you missed a piece of hip hop history. The energy was electric as Detroit’s own Apollo Brown took over THOP Fest, proving exactly why he’s considered the gold standard of modern production.

We’ve just dropped this exclusive performance clip from his set—check it out and witness the soul of the MPC in action.

Apollo Brown didn’t just play a set; he curated an experience. From his dusty, soul-infused textures to the hard-hitting, cinematic anthems from his latest releases, the crowd was locked into every beat.

Planet Asia Performing Live at THOP Fest

The Happiness of Pursuit Festival (THOP Fest) got a masterclass in West Coast lyricism. Check out this exclusive clip of Hip-Hop legend Planet Asia delivering a high-octane set that proves why he remains the king of "Gold Chain Music." Planet Asia’s performance was a definitive standout, blending golden-era skill with modern-day mastery. Witness the "Medallions" rapper in his element.

D12 Returns to the U.S. Stage for the First Time in Over a Decade at THOP Fest 2024

D12 performing live at #THOPFest 2024 by Jason Lucero

This October 5th, hip-hop history was made as D12 performed in the United States for the first time in over ten years at the Happiness of Pursuit Festival (THOPFest) in Ontario, California. Originally founded by Eminem, the legendary Detroit group burst onto the scene in the late 90s, making waves with hits like "Fight Music" and "Purple Pills." Their return brought an electrifying energy to one of Southern California’s most anticipated indie festivals.

Although the group’s lineup has changed over the years, the current roster consists of longtime members Swifty McVay and Kuniva, who continue to honor D12’s legacy. Their performance at THOPFest gave fans a powerful, nostalgic experience while also offering a fresh take on the classic sound that defined an era in hip-hop.

Sharing the stage with D12 were a stellar lineup of artists including Coast Contra, Apollo Brown, Flee Lord, and more, making THOPFest 2024 a standout event. Known for blending established legends with rising talent, THOPFest has become a key destination for hip-hop heads seeking authentic and dynamic performances.

D12's return to the U.S. stage, with Eminem’s founding legacy in mind, added an iconic touch to this year’s festival, making it one for the ages!